Acronym: PHITO

Title: Platform for Helping small and medium farmers to Incorporate digital Technology for improved Opportunities

Call: HORIZON-CL6-2022-FARM2FORK-02-two-stage

Duration: 60 months

Coordinator: WAGENINGEN UNIVERSITY

Total EU Contribution: € 4.542.116

TESAF Budget: € 465.636

Responsible Scientific Officer/Investigator: Tarolli Paolo

Research Team: Tarolli Paolo, Giulia Zuecco

GA: 101084332

Brief description: PHITO (Platform for Helping small and medium farmers to Incorporate digital Technology for improved Opportunities) introduces a ground-breaking digital tool specifically for small and medium farmers (SMFs) that are currently unable to benefit from the digital innovation increasingly adopted by larger producers. The platform connects data and people through a low-barrier web-app with two main purposes: 1) offering free data-driven agronomic advice on soil, water and crops tailored to SMFs (global focus), and 2) improving synergic collaboration between farmers, service providers and consumers (local focus). PHITO distinguishes itself from previous initiatives as a key example of frugal innovation, by downscaling the complexity of digital farming and making smart use of existing open geo-databases (through public domain data harvesting), and embedding this in the various contexts of local food systems. Through co-creation together with SMFs and numerous local farmer representatives, PHITO will help to bridge the digital divide by better access to information and social networks, helping SMFs to improve their economic and environmental performance.

Website: https://phito.eu/